Addo Aesthetics - Growth Factor Framework


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Ready to build momentum, break through the burnout, and hit a whole new level in your business?
Growth Factor Framework is my top-tier program for spa owners and aesthetic experts to grow their businesses to the next level.

Part program, part mastermind, and part coaching, Growth Factor Framework is the full-scale solution for any spa owner who is serious about creating exponential growth and scaling sustainably to fuel a life of freedom, flexibility, and financial growth.

And by serious, we mean - if you do the work and follow the Growth Factor Framework, we know you can double your investment within six months.
"Growth Factor has propelled my business forward 5 years.  I think that if I would have been on my own, everything would have taken longer, everything would have cost more money, and I do not think I would be where I am today." - LAUREN H.

Whether it’s more time to spend with family and friends, the ability to finally step away from working in the treatment room, or to travel abroad for a month-long vacation while your business continues to flourish — freedom is having the true choice of how to spend your time in, on, and around your business without sacrificing growth or momentum. 


One of my favorite sayings is, “Be like bamboo: strong, yet flexible.” When you have the tools, resources, and understanding of the core pillars of your business and the phases it needs to grow within and cycle through, you craft a business that not only offers you a level of personal flexibility and freedom, but you build something that is strong, yet flexible enough to evolve with the market, technology, and the world.


You started your business because you are passionate about what you do. I believe passion in our purpose is a necessary ingredient for building and scaling a successful business, but so is money. What you’ll learn and implement throughout the Growth Factor Framework program will help you to build financial growth in your business so you can use it as fuel to live your best life, and not the other way around.


I'm a licensed aesthetician turned entrepreneur and I'm on a mission to transform overworked aestheticians into successful spa owners who go from chaotic to confident, building a business around a life they love with the strategic systems needed for true freedom, flexibility and financial growth.

In the past 7 years I've consulted and trained with the top physician dispensed brands and dermatologists in our industry.

I launched a top rated podcast just for aestheticians that hit the iTunes Top 100 in our first 10 months.  But what I'm most proud of is the impact that we have made for spa owners like you. 

Impact like going from a solo aesthetician to a spa owner with eight employees in 18 months. 

Impact like going from paying yourself $200 per week to $2,000 per week in just over a year.  

I know you've got big dreams and I'd love to help you reach them!

"Growth Factor has helped my business tremendously and really set me up for success by providing me with so many resources. GF is for anybody who’s reached a plateau in their biz and needs help getting to the next level and is ready to put in the work. It's a commitment, a lot of time, but it’s well worth it." - ALLISON C.
Who is Growth Factor Framework for?
    👉 Aestheticians and spa owners who are action takers and want to level up their business with the support of a team of coaches and community of peers. 
    👉 Aestheticians and spa owners who have either reached a plateau in business where the things that got you to your current level are no longer working as well as those who are looking to branch beyond a brick-and-mortar model to start a completely new online-based business built on your aesthetic expertise. 
    👉 Aestheticians and spa owners who plan to bring on a team or who already have a team and are looking to develop them further. Please note that a team does not necessarily mean service providers like aestheticians or massage therapists. Even if you are a solo who intends to stay solo,  but plans to go the ecommerce route, you will need a team. This is about working smarter, not harder and stepping further into the role of CEO for your business.
    Who is Growth Factor Framework NOT for?
      ❌  Aestheticians or spa owners who are 100% brand new to business. - Don't stop dreaming big and take what you’ve learned to keep growing! This program has been designed for those with already established businesses looking to scale or have some business experience under their belt.
      ❌  Aestheticians or spa owners who are not open to new ideas, not coachable, willing to step outside of your comfort zone, or who already have everything figured out.
      ❌  Aestheticians or spa owners who only want to wish for success and half-heartedly approach mindset shifts, investing in themselves, or being held accountable to their goals for life and business. You get in what you put out, and that includes willingness to embark on new things, putting forth the time to make them happen, and actively communicate your needs to be supported. 
      “Daniela is really good at asking tough questions, and she really calls you up into a leadership role and that CEO role as opposed to the aesthetician. Growth Factor has allowed me to start working ON my business instead of in my business, and shines a light on the areas I need to be focusing on as the business owner.” - AMANDA L.
      Be the first to know when enrollment for Growth Factor is back open!